Hilton Hotels Corporation reported today that Alexander Mirza has been named to the newly-created position of senior v . p . of corporate development. Benefiting his significant hospitality industry expertise in both the corporate and consulting environments, he is going to be working company-wide on cool product development and partnerships, including food and beverage offerings, health clubs and spas, amongst others. Mirza is based at the Hilton Hotels Corporation World Headquarters in Beverly Hills and reports directly to Matthew J. Hart, president and chief operating officer.

“I am just thrilled to appoint Alex Mirza for this newly created position, and am confident in his ability to produce a significant contribution to the Hilton Group of Hotels,” said Hart. “This new role has got the potential to derive significant value for the company by partnering our industry-leading brands with services and products that will enhance our guests’ experiences, increase our market share and add to our profitability.”

Just before joining Hilton, Mirza had been a senior executive within the travel and transportation practice at Accenture. Before Accenture, Mirza was head of strategic planning at Starwood Hotels and Resorts Worldwide, where he was in charge of brand positioning, development planning and business innovation. Mirza started his career in the beginning Financial, Inc. and opened the very first U.S. office servicing corporate high net-worth clients. His consulting background includes several years of project management experience with Deloitte/Braxton Associates within the parts of value-based management, growth strategy and globalization.

Mirza was subsequently a senior principal at Strategos, an innovation consultancy where he dealt with hotelmanagement.net within the luxury hospitality, travel, consumer and asset management industries within the parts of customer strategy, cool product development and service innovation. Mirza holds an MBA from Harvard Business School, using a give attention to brand marketing and corporate strategy. He also holds an M.A. in Economics along with a B.A. Honors from Queen’s University in Kingston, Canada.

About Hilton Hotels Corporation | Hilton Hotels Corporation is recognized internationally as a preeminent hospitality company. The company develops, owns, manages or franchises approximately 2,300 hotels, resorts and vacation ownership properties. Its portfolio includes lots of the world’s well known and a lot highly regarded hotel brands, including Hilton(R), Conrad(R), Doubletree(R), Embassy Suites Hotels(R), Hampton Inn(R), Hampton Inn & Suites(R), Hilton Garden Inn(R), Hilton Grand feobmg Club(R) and Homewood Suites by Hilton(R). For additional information, please visit .

The company’s first product release, slated for May 2018 is HospitalityFit. HospitalityFit will change the video game in hospitality hiring. Based upon proven science and state-of-the-art technology, HospitalityFit assesses a candidate’s chance of success with regard to job performance, capability to discover the job, interact effectively along with other team members, engage with customers and remain with all the organization. A mixture of online assessments and video interviewing will give you an entire picture of each candidate, including both their “can do” abilities along with their “will do” motivations coupled with their fit for the organization’s culture. These insights will make sure the very best hires to produce a differentiated as well as on-brand guest experience.